Veteran Republican operatives are worried about the Trump campaign's money issues, considering the massive fundraising successes Democrat nominee Joe Biden's campaign had in August.
The campaign says that President Donald Trump is successful at getting his own message out, and that means less reliance on paid ad spots that traditional candidates like Biden would be spending, reports Axios.
However, the number of states that pose potential problems for Trump's reelection is growing, and the president is behind in polls in swing states as the race nears.
The New York Times reports that the Trump campaign is expecting to increase television ad spending next week, but campaign manager Bill Stepien is taking a more cautious approach after former leadership spent high amounts of money on advertising that seemed to have little effect.
The campaign launched ad buys in five states last week, after pausing ads during the national conventions. According to a senior Trump campaign official, the campaign paused ads in battleground states during both conventions because it did not see any sense in spending "buckets of donor money" when they felt they got free advertising from the convention programming. However, it kept its national spots running.
AP's Brian Slodysko also reported that the Trump campaign went dark the week of the Republican National Convention, ceding airwaves to the Biden camp, which was outspending Trump by more than 10-to-1. Biden's campaign brought in more than $365 million in August to break the record for one month's worth of presidential fundraising.
Sandy Fitzgerald ✉
Sandy Fitzgerald has more than three decades in journalism and serves as a general assignment writer for Newsmax covering news, media, and politics.
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